Tru3Lab

Lucas Pupo

Director/Cameraman

Lucas is an adman and works in the audiovisual market for 16 years. He has produced more than 150 films for several national and international producers. He is a producer and a photographer of environmental and documentary projects, a diver for 20 years and specialized in underwater shooting. Recently, he has been one of the cameramen of the trilogy Secret Brazil (NATGEO Intl). He was responsible for the films of the campaign and still shots of UN conference, Rio+20. In 2011, he was designated Hasselblad Masters in the category Wildlife with a still shooting. He directed the photography of the global project for the 70 years of Vale, winner of the Cannes Corporate Media & TV Awards (2012). Currently, he directs content projects, such as the institutional documentary Na Rota das Jubartes, for Aqualie Institute/Shell.